Market Research

We have decided to collect information about the different kinds of things that people like by creating a questionnaire on SurveyMonkey, a survey-making website. We have shared this questionnaire on a 300+ like Facebook page to get opinions of people from everywhere, and of all ages, to have a good range of people's opinions so that we are not biased to only a certain age group or a certain gender. Here are our findings in a tally chart:

What is your gender?

Male	|||| |||	7
Female	|||| |||| |||| |||| |||| |||	23

What is your age?

13 - 16	|||| |||| |||| |	13
17-19	|||| |||	7
Over 20	|||| |||| ||	10

What is your marital status?

Single	|||| |||| |||| |||| |||| |||| |||	27
Married		0
Widowed		0
Divorced	|	1
Other	||	2

Do you have any children?

Yes	|||	3
No	|||| |||| |||| |||| |||| |||| |||	27

What is your ethnicity?

White British	|||| |||| |||| |	13
White Other	|||| |||| ||||	12
Black British		0
Black Other		0
Asian		1
Mixed Race	||||	4

What is your yearly household income?

£4,745 - £6,000	|	1
£6,000 - £7,000	|	1
£7,000 - £8,000		0
£8,000 - £10,000		0
£10,000 - £12,000	|	1
£12,000 - £15,000		0
£15,000 - £20,000	||	2
£20,000 - £30,000	||	2
£30,000 - £50,000		0
£50,000 - £70,000	|	1
£70,000 - £100,000		0
£100,000 - £200,000	|	1
£100,000 - £500,000		0
£500,000 - £1 million		0
Over £1 million		0
I don't work	|||| |||| |||| |||| |||| |	21

Where are you based?

Britain	|||| |||| |||| |	13
Ireland		0
United States of America	|||| |||| ||	10
Other	|||| |||	7

What is your purchasing history?

Food	|||| |	5
Electronics	|||| |||| |	9
DVDs/CDs	|||| |||| |||	11
Clothing	||	2
Other	||||	4

What is your preferred electronic device?

Phone	|||| |||| |||| |||	15
Tablet/iPad	|||| |||	7
iPod	|||	3
MP3		0
Other	|||| |	5

What is your preferred mode of communication?

Call	|||| |	5
Text messaging	|||| |||| |||| |||	15
Email		0
Social media	|||| |||| |	9
Other	|	1

What are your hobbies?

Reading/writing	|||| |||| ||||	12
Playing video games	||||	4
Surfing the web	|||| ||	6
Sports	|||| |||	7
Other	|	1

What is your favourite genre?

Rom-Com	|||| |||| |||	11
Romance	|||| |	5
Comedy	|||| |	5
Action	|	1
Horror	||	2
Thriller		0
Western		0
Other	|||| ||	6

How do you watch films?

Online (streaming websites)	|||| |||	7
Online (Netflix, Amazon prime, etc)	|||| |||| ||	10
DVD/Blu-ray	|||	3
Cinema	||	2
Other	|||| ||||	8

Do you go to the cinema?

Yes	|||| |||| |||| |	13
No	|||| |||| |||| |||| |	17

What would make you less interested in a romantic comedy?

Poor acting	|||| |||	7
Too cheesy/cliche	|||| |||| |||| ||	14
Bad reviews	|||| |	5
Other	||||	4

What would make you more interested in a romantic comedy?

Good acting	|||| ||||	8
Original plot	|||| |||| |||| |	13
Good reviews	||	2
Other	|||| |||	7

Have you seen/purchased a romantic comedy film?

Yes	|||| |||| |||| |||| |||| |||| |||| ||	30
No		0